Use this illumiScrub Light-Up Loofah to use your soap efficiently, lather up, and exfoliate your skin plus some colorful fun. IllumiScrub is the light-up loofah that makes getting clean fun for kids, adults, and everyone in between. This bath pouf turns your boring shower into a fun one. Simply swing or shake your IllumiScrub to activate the light at its center. The light will cycle through 8 colors while you scrub and will stop glowing after 30 seconds without movement. With its 8 different light colors, illumiScrub surely matches your style and can be helpful for kids learning to bathe themselves.